Gradus Research conducted a survey for the Ministry of Economy of Ukraine on the attitude of Ukrainian consumers to the program to stimulate consumption of goods labeled “Made in Ukraine”.

The survey examined the consumer's attitude toward Ukrainian producers, whether they trust them, and what Ukrainian goods they buy. It also examined the willingness to switch from a foreign manufacturer if cashback was available. The survey also aimed to determine the level of public awareness of the “Made in Ukraine” program, the desired amount, conditions and categories of cashback spending.

The survey report is available for download via the form on this page.