How the lives and behavior of Ukrainians have changed
May 2022
Insights from wartime research
Ukrainian society is changing rapidly due to the war, and its preferences are an integral part of the business decision-making process. Therefore, it is important to keep your finger on the pulse.
Download structured data collected from various Gradus Research studies. Get valuable insights into changes in the lives and habits of Ukrainians that will answer important questions about: migration, emotions, expectations, consumer behavior, and more.
*The report is available in Ukrainian language only
Successful
Other reports
-
Wartime survey of Ukrainian society / thirteenth waveDecember 2025Ukrainians Seek a Sustainable Peace and Do Not Believe in a Quick End to the War -
How Ukrainians feel in the 4th year of war and how they copeDecember 2025Special survey for the 18' People Management Conference -
Consumer pragmatism: how war has changed our consumption habitsDecember 2025Special survey in partnership with Vogue Ukraine -
In a new light: Gradus presented its new identity and positioningDecember 2025The rebranding included an updated identity and a new positioning , created in collaboration with Netpeak Agency